Cases · Aryze · Case 06 · 3 works

The six agents I built in Claude

In 2026 I built six agents in Claude for my work in sales and marketing at Aryze, each with one job. Three more check their work, and I decide what goes out.

  • 6agents that make things, and 3 that check them
My role
Built the agents, wrote their instructions and decided what went out
When
June to September 2026
Made with
Result
From June 2026 every text and design I made for Aryze was checked for brand and for product facts before it went out.

In June 2026 I started building agents in Claude for my work at Aryze. Each one is Claude with one job, set out in its own instruction file: who it is for, how it sounds, what it may claim about our products and where it finds the facts.

Six of them make things:

  • Sales writes outreach, follow-ups and CRM notes, and fits the deck to each customer.
  • Pay by Bank is a second sales agent, for our payment product and the merchants it is for.
  • Marketing plans campaigns, events, social media and content calendars.
  • The X account writes Aryze's posts on X.
  • The writer drafts all text, long and short, in Aryze's voice.
  • The designer makes social graphics, ads and deck visuals from the brand guide.

Three more check the work. A CMO agent checks brand and message, and a CTO agent checks every claim about our products. For films, a film director agent gives notes on each cut. A draft goes to the CMO first, then the CTO, and then to me.

Each agent reads its instructions in layers: a main file with the brand and the rules, its own file, a file for the product and one for the project.

The material for our stand at Nordic Fintech Week in September 2026 went through the same checks, from the roll-up to the brochure people opened from the QR codes. The roll-up is built in code around a 3D render made in Blender.

The roll-up for Aryze's stand, 85 by 200 cm: one layer sitting on a bank's own system, in a 3D render made in Blender, with a QR code to the brochure.

Nordic Fintech Week 2026 interactive settlement brochure

The brochure behind the stand's QR codes. Readers tap the parts of Aryze's stack into a bank, send a test payment and spin a globe.

I published the brochure as a web page straight from Claude and made five short LinkedIn reels of it being turned and used.

Five short reels of the brochure turning like paper. I posted the simplest one on LinkedIn on 29 September 2026.